such as doing tasks to collect red hearts, collecting cards and dividing 100 million and other activities to create momentum for the Spring Festival Gala red envelopes. On the whole, Kuaishou's gameplay basically revolves around "likes". After entering the event page from the Kuaishou sidebar, you will see a huge map of China with continuously flashing red hearts from users' likes. When the number of hearts on the platform reaches a "milestone", all users can receive a certain number of hearts. The more red hearts a user collects, the more activities they participate in, and the higher the chance of getting money. If you want to participate in the 100 million yuan bonus, you need to collect all the characters of "Fun and Kuaishou Like China", but every time you draw a card, you must consume red hearts. If you want to get more hearts, you need to complete the daily check-in, browse the live broadcast square, open the address book permission, shoot "fun" videos, open the "Xifan" app and other tasks. Spring Festival wool guide During the Spring Festival of 2018, Douyin had 96 million monthly active users, and Kuaishou had 211 million monthly active users. However, after the Spring Festival, Douyin rose rapidly,
and its monthly active users increased to 240 million, surpassing Kuaishou, and the two entered the stage of competition for hegemony. In June 2019, Su Hua issued an internal letter of "rejecting the Buddhist system", starting the goal of sprinting 300 million DAU by the end of the year, which is called the "K3 campaign" internally. Cooperation with the red envelopes of the Spring Festival Gala will be an important battle to achieve the goal. In the Spring Festival of 2020, Kuaishou will never be careless. Alibaba: Taobao clears the shopping cart, and Alipay returns the flowers to your family In addition to Kuaishou, Taobao sms marketing service also landed on the Spring Festival Gala this year. On January 11, Taobao and CCTV officially announced that Taobao has become the exclusive e-commerce partner of the 2020 Year of the Rat Spring Festival Gala, and will join hands to bring the largest exclusive e-commerce subsidy in the history of the Spring Festival Gala.